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How To Get Started With Affiliate Marketing?

 

A lot of people of all ages have learnt quite a deal in Internet Marketing. With billions of people online, the opportunity to make sales online are endless.

 

What Is Affiliate Marketing?

 

Affiliate marketing is a marketing process in which a party offers products and services without having to create one. It is is the process of earning income every time you promote someone else’s products or services – we call this person or entity the ‘product creator’.

If you generate a sale for the product creator, the company will compensate you with an income. If there is no sale, there is no income for you to earn.

an indonesian man receiving his commission from an internet affiliate program

For bloggers, this means that you will get commission from an online retailer when you publicize and promote their product or service that you like or have used yourself.

One of the most popular methods is to give an honest review. Most of the time, the products are given free to the person who is doing the testing or honest review.

 

What Is CPA Marketing?

 

Cost Per Action (CPA) Marketing is a affiliate model where a commission is paid when a user takes a specific action. These actions include filling out a form, getting a quote, signing up for a trial, or making a purchase.

 

Blogging For Affiliate Marketing

 

Blogging for affiliate marketing is a great way for bloggers to add up to their current income and earn money from blogs. It is a scheme where an individual such as a blogger partners with a business firm to get commission by referring readers and consumers with the firm’s product or service online.

A brief example is when a blogger gets commission from being an affiliate by placing a link or an ad that will direct readers to that particular affiliated product or service.

 

Are You An Affiliate Marketer Or Product Creator?

 

Who do you want to be? The product creator or the affiliate marketer? You can be both the creator and the marketer and still profit from the underlying idea of sharing revenue.

There are various alternatives for affiliate marketing to work out for you. Listed below are a few options.

 

Now let’s look at all of the parts of a successful affiliate marketing system.

The Product Creator can be a big company, like Dyson, who produces vacuum cleaners. It can also be solo entrepreneurs to startups. They can source products from a manufacturer, they don’t even have to be actively involved. They just have to have a product to sell.

Affiliates can be single individuals to companies. An affiliate can earn a few hundred dollars in commissions each month or tens of millions of dollars, depending on the product value and commission given by the product creator.

a salesman promoting a product he truly believes in

This is where the marketing happens for the product creator. An affiliate brings out the product to the market, tries to attract and convince potential customers of the value of the merchant’s product so that they actually end up buying it.

The affiliate’s job is to market to the customer through any mediums. The affiliate can choose to market on social media, paid advertorials, blasting to the email database or through a website.

Whether the customer knows that they are part of an affiliate marketing system or not is mostly up to the affiliate. But most affiliate programs require the marketer to disclose their affiliate programs.

 

Some choose to let their customers know that they will be earning commissions when a sale is made.

The product creator usually has a tracking system, where the customer can follow the purchase process just as usual and the affiliate still ends up being paid a commission. Individual marketers are tracked by using a unique affiliate ID.

The customer will not typically pay a higher price to the affiliate marketer, as the cost of the affiliate network is already included in the retail price.

 

How Exactly Does Affiliate Marketing Works?

 

Here’s a quick look at the flow of how it works:

  1. When an affiliate partners with a business firm to market their products or services, the affiliate will be given a specific URL to use when promoting the company’s product.
  2. The affiliate will include the URL in their blog page and through their email marketing efforts and then invite readers to click the link to find out more.
  3. When a reader clicks the link to learn more about the product or service, a cookie identifying the affiliate is placed on their computer. This cookie is to ensure that the affiliate is credited when there is a sale.
  4. When the reader has completed in purchasing the product or service, the business firm checks the sale record for a cookie to track the source of the referral.
  5. After tracking the source, the affiliate is credited with the sale.
  6. The business firm will then pay commission to the affiliate at the end of each payment period.

 

process of affiliate marketing from sales to payments

The flow works the same for all kind of products and services.

The customer is the end process of the sales. Without sales, there aren’t any commissions to hand out and no revenue to be shared.

Affiliates may also leverage on an affiliate network. An affiliate network works as an intermediary between the affiliate and the merchant. Some of the common affiliate networks are ClickBank and Amazon.

The affiliate network handles the payment to the affiliates and product delivery to the customers.

 

Affiliates can also go through the affiliate network to promote the product. This happens if the product creator only manages their affiliate program on that network.

The affiliate network then also serves as a database of lots of products, out of which the affiliate marketer can choose which to promote.

The biggest affiliate network is Amazon. Their Amazon Associates affiliate program lets you promote any item that is sold on their platform. Products range from household items to books. For digital products like E-books and Online courses, ClickBank is popular among affiliates.

 

Examples Of Website Using Affiliate Marketing

 

Here’s a quick peek so that you will further understand how affiliated marketing works.

  1. https://thewirecutter.com/

The Wire Cutter is one of the internet’s favourite review affiliate websites for electronics, gadgets and consumer goods. Since its establishment in 2011, Wire Cutter has become one of the top 6,000 online sites by constantly focusing on finding the best product in each category. It has frequently been referred to as “MythBusters for gadgets”.

  1. https://pcpartpicker.com/

The premise of this website is basically that it’s a tool for people who want to build their own computers. It lets you find the latest computer parts based on performance and budget, and it automatically cross-references them with each other to check for compatibility. It helps readers choose the best PC parts for their current PC build and checks for compatibility issues. Note that every part in the list has an affiliate link.

  1. https://thepointsguy.com/

The Points Guy focuses on how to leverage the benefits and advantages that credit card and travel companies offer you for taking different actions, so that you can travel as cheaply as possible. It is also a masterful combination of solving problems for people while recommending products from which they earn affiliate commissions.

 

customer journey process that they will need for good experience

4 Things To Avoid With Affiliate Marketing

 

1 – When marketing your product, the best approach is to market the product in a casual manner like how you would introduce it to your friends or colleagues. It is best not to be too formal in talking about the product to your readers.

2 – Stick to the same lingo or mood that you have always used to your readers.

3 – The idea is to sell the product but an important thing to take note is to not let the marketing of the product overshadow or steal the essence of your blog. Readers will be able to see through your write up and this will most probably put them off. Navigate the way you speak about the product be in correlation with your blog’s topic.

4 – Do not just jump into marketing the product. This is another way of putting readers off. Let your blogs flow smoothly before introducing the product in a way that it links with what your blog topic is all about. This will make readers understand and be able to interpret why the product is a good idea.

 

Who Can Earn From Affiliate Marketing?

 

There is no open restriction to who can earn through affiliate marketing. You find a product that you like through the various platforms, promote to others by sharing its benefits and earn a piece of the profit for each sale you make.

 

Generating Web Traffic To Your Products And Services

 

Not being able to generate traffic to the products you are selling is the main reason why most affiliates that just came into the market give up.

It is tough for new affiliates out there to start generating traffic but once it is done, the results are out of this world. You just have to put in the effort and time and the results will definitely show.

 

applying SEO in an online marketing campaign for an affiliate product

Effective SEO Techniques And Strategies

 

Search engines is a good source of quality traffic for your product. Skyscraping technique is a frequently used method in online marketing for building traffic.

It is when you find the best content when searching for a particular keyword and afterwards creating a better version than the original one.

This is done by building up to the topics on the original version and also adding new contents that were not available else where. It is a great way to rank for keywords naturally. Also, it generates links to your blog.

 

Promote Products That You Would Buy

 

This is the most important factor before even deciding to be an affiliate. You would not want to market a product or service that you have zero interest in. You will not have any clue on how to even write about the product.

It will then be very difficult to entice and persuade readers to buy the product. Even if you have read up about the product, it will not seem natural when writing about it and engaging your readers.

I have learnt a great deal from a membership group called Wealthy Affiliate. Read my honest review on how I started creating websites from home.

2 years ago, I’ve learnt to build websites and sell my web design service to companies and agencies.

These companies also pay a monthly retainer fees for website maintenance and updates. Do check in your local area, how much does a website agency charge to build a single website with 5 pages minimum.

With web design skills, you can also make extra money for yourself and your family.

 

leveraging paid Google ads to promote affiliate products and services

Leverage On Paid Traffic

 

Believe it or not, most affiliate marketers fork out their own money to generate traffic via different platforms such as Facebook, BuySellAds and Media.net. Of course, there are platforms that you can market for free such as Instagram and search engines.

However, paying to generate traffic has been widely used to keep up with competitors in the field. Keep in mind though that most of these platforms will not entertain you publishing direct link to your affiliate offers.

 

Creating Great Content

 

This may seem like speaking the obvious, but its true. It may take lots of commitment, dedication and your time to create an ambitious and resourceful content, but at the end of the day you are the one benefiting from it. Readers will prioritise your blogs over others. It is just your job to engage them and lead them on to learn more about the product.

Don’t just include why you love the product. Do add what do you actually love about it. Is it the helpful functions, user-friendly, easy to carry, etc. You can also take an extra step as to include why you choose this specific product, and not their competitor.

adding useful and comprehensive review for a product or service in indonesia

 

Building Trust With Email List

 

Build an email list of your subscribers is a strategy to generate earnings from affiliate marketing. Another word for it is email marketing. Some examples are having a reward system or loyalty points for loyal customers to encourage regular purchases, hosting a giveaway to boost the excitement and momentum of subscribers.

Once you’ve gained their trust, they will be more likely to purchase your product or service. This is a great strategy to have an edge over other affiliate marketers.

 

Beilieve In Your Affiliate Marketing Strategies

 

Making passive income has now become an attainable reality. Of course it isn’t as simple as it seems but with a little knowledge, dedication and the willingness to learn, you can definitely succeed as an affiliate marketer. It is a feasible way for making money and the great thing is that is so easy to start up.

 

Is Affiliate Program A Pyramid Scheme?

 

No it is not a pyramid scheme or Get-Rich-Quick scheme. Think of it as a commission-based sales job. You only get paid every time you drive a sale to a business.

Unless the Product Creator allows you to earn when your customers share with their friends and their friends also purchase the product, there is no element of Multi-level marketing.

 

indonesian woman doing research on what affiliate product to sell on website

How To Choose The Right Products?

 

Choose a niche that you’re comfortable with. It will give focus to your business and help you to produce content confidently. It will also make it easier to create targeted marketing campaigns.

For some people, choosing their niche is the hardest part of starting their own business, but it doesn’t have to be that way. A sure-fire way is to list down 5 of your passion or hobbies. Then narrow down on which niche that you can monetise easily from compared to the others.

 

How To Choose Your Business (Niche)?

 

Ask Yourself These Question –

– What am I passionate about? We’re usually knowledgeable about things we’re passionate about. This makes it much easier to create content.

– Is this topic big enough? Is there enough content to create up to 100 social media posts?

– If not, you may struggle with search engine optimization or have trouble developing credibility as the expert or go-to person about the topic.

– Is the niche oversaturated? Are there a lot of affiliates marketing in this niche?

 

Before jumping into an overly popular niche and trying to compete with affiliates who’ve been around for a while, maybe give another niche a try.

You may also consider creating a new market using other social media platforms or through offline events and getting them to sign up to your online pages.

Ask your market what they are interested in and try it personally. If it’s a good product, recommend it genuinely.

If it’s not, tell them the truth.

an indonesian girl writing comments and giving good ratings for wealthy affiliate

It’s a Win-Win situation either way. You get sales and gain more trust from your market because you’re genuine in sharing what you feel they will benefit. You’re not driven by the potential income only.

Pay attention to other affiliate marketers in your niche. Learn how they are promoting the products, are they using ads, are they making comparison with other competitor products, are they giving promotions or free items once a sale is made.

 

How Much Money Can I Earn As Affiliate Marketer?

 

There is no basic pay as an affiliate marketer, it’s a freelance job or a business. Affiliate income is not consistent and there’s no ceiling to the income potential.

A hardworking affiliate who has multiple products to promote, decent email database and consistently giving value to the target audience through videos and articles can make anywhere from $500 to upwards of $10,000 per month.

You can see success stories of people earning $100,000 to even $425,000 in one day, but the one thing that you have to understand is that they have a system in place and these success don’t come overnight!

proof of revenue from affiliate products from an online store

 

4 Simple Steps To Becoming A Successful Online Affiliate Marketer

1) First, you need to start reviewing products in your niche. You can do that through a YouTube channel, Facebook LIVE or on a blog. It’s easier to get started as an affiliate because you’re skipping the ‘product creation’ stage.

You have most likely already used and liked plenty of products, so all that you have to do get started is to publicly talk about them.

When you don’t even know the product, how can you credibly promote it?

 

2) You have to collect emails, so that you can connect with your target audience at any time you want and don’t have to hope for them to see your content.

You can send them emails to share any new product launch, promotional updates or to follow-up on those who have not made their purchase yet.

Very important for you to keep your audience engaged, by sending them regular updates, ideally once a week.

Don’t make it all sales talk. Just let them know when you have a new review up. Every now and then, send them a specific call to action to buy a product. You can collect emails by having an Opt-In page or Landing pages on your website or social media profiles.

Even with a small number of email in your email database, you can create significant sales.

a girl doing a live review of an affiliate product in indonesia

3)  Educate your audience with live videos (You can use Facebook LIVE or Instagram TV). Imagine that you want to buy a new camera. What makes you want to buy the camera more?

Reading a review on a blog or seeing a LIVE presentation of the camera in action? Seeing is BELIEVING!

Promote your video on social media for a week in advance and get people to sign up. Facebook LIVE and Instagram TV (IGTV) are great to engage with your audience one on one, show them the product that you’re promoting live and answer any questions that they might have.

 

You can present the product’s features, show different features of the product, share about its benefits and share
your personal feedback about the product.

Your intention is to help your audience to make market comparison against other products, decide this is the product that is value for their investment and how to get the most out of the product.

Imagine how fired up your audience will get when they see all of the cool things that the product is able to do.

After you have given so much value, you can share your affiliate link at the end of the Facebook LIVE or IGTV. This is soft selling and comes naturally since you just spent an hour talking about the product.

use promo code to sell affiliate products faster

It won’t feel forced and your customers have gained so much information for them to make an informed purchase.

Pro tip: Can you get your product creator to give you a special deal for your audience?

If you promise to market their product in front of many eyeballs, they’ll often happily give you a discount or special promotion to further encourage people to buy.

 

4) Grow your business with Pay-Per-Click (PPC) advertising. Once you start earning good income, you can start thinking about paid advertising.

You can leverage on PPC advertising to – grow your email database, update of your upcoming Facebook LIVE/ IGTV and make more sales.

Remember sales is about listening to your market and helping people find solutions to their problems! Have fun in your Affiliate Marketing endeavour! All the Best!

 

You just need to know what your interests are, tell a story about it and share it to the world! Remember to be honest and forthright about what you are writing and wait for time to do its job.

Your efforts will be worth it, just trust in yourself.

 

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